By Jennifer Smith Maguire
This is the first text to provide a accomplished socio-cultural and historic research of the present health culture.
Fitness this day isn't really easily approximately well-being golf equipment and workout sessions, or measures of physique mass index and cardiovascular patience. Fit for Consumption conceptualizes health as a box in which participants and associations might negotiate - if now not altogether reconcile - the competing and sometimes conflicting social calls for made at the person physique that represent our present period.
Intended for researchers and senior undergraduate and postgraduate scholars of activity, relaxation, cultural reports and the physique, this publication makes use of the USA health box as a case examine during which to discover where of the physique in modern shopper tradition. Combining observations in overall healthiness golf equipment, interviews with health manufacturers and shoppers, and a discourse research of a large choice of health texts, this e-book presents an empirically grounded exam of 1 of the urgent theoretical questions of our time: how contributors learn how to healthy into patron tradition and the carrier economic system and how bodies and selves turn into ‘fit for consumption.'